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Normally, Conan O'Brien and the "Inside the NBA" stars get the biggest laughs at a Warner Bros. Discovery (and before that, a Turner Networks) upfront. O'Brien wasn't there, instead appearing via a quick,
Warner Bros. Discovery U.S. Hispanic has revealed its digital expansion plans in its 2025-26 Upfront, which includes the launch of WBTV Hispanic Stream.
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Ryan Gould and Robert Voltaggio tell TheWrap they remain optimistic, bullish despite economic uncertainty ahead of Wednesday's presentation.
Plus, it discussed new ad tech and IP for ad partnerships.
Looking to draw on the heritage of its portfolio, Warner Bros. Discovery is rolling out an initiative called WBD Storyverse, which aims to “recapture the magic of the original IP through a branded lends.
Warner Bros. Discovery announced a new initiative called “WBD Storyverse” on Wednesday, allowing characters from the company’s biggest franchises to be licensed for ad campaigns. The news broke at WBD’s upfront presentation,
It’s the final (official) day of upfront week, and Warner Bros. Discovery will take center stage in the morning from the Theater at Madison Square Garden.
As the waitstaff prepare to serve signature cocktails and enough canapés to feed a small nation, tariffs have arrived as an unwelcome party crasher. TV’s annual “upfront” selling season, when brands begin to commit ad dollars for the coming year,