The psychology of color as it relates to persuasion is one of the most interesting—and most controversial—aspects of marketing. The reason: Most of today’s conversations on colors and persuasion ...

We all have different problems to solve when it comes to decorating our homes, but one concern is universal: none of us want ...

You walk into a room painted in soft blue tones and immediately feel your shoulders relax. Later, you step into a vibrant yellow kitchen and notice your energy levels spike. These aren’t coincidences ...

Creating an ideal environment for color matching breaks is important. Pick a space where you can focus without distractions.