You may have seen Facebook's Canvas ads — the social network's interactive ad format that combines videos, pictures, text, buttons, and all kinds of other stuff to make an advertisement that's hard to ...
Facebook has been tweaking Canvas since the social media network introduced the ad format officially in February last year. In September, Facebook gave Canvas ads 360-degree capabilities and let ...
Facebook has opened up a new option to advertisers: fullscreen advertisements. The ads are part of its "Canvas" offering, which is limited to mobile and promises to better engage users than regular ...
Hanes, the clothing maker whose sales grew 12% to $1.65 billion in Q2 2017 from a year earlier, debuted a mobile ad sweepstakes starring long-time spokesman Michael Jordan, according to a press ...
What happened?Social network Facebook has now launched Canvas, a new platform for advertisers to deliver immersive ad experiences within Facebook. Ads can utilize a combination of videos, images, and ...
Facebook now allows advertisers to take over the entire smartphone screen with the new marketing option called Canvas. Currently, ads from Canvas are limited only to mobile phones running on Android ...
Facebook has upgraded its full-screen mobile ad type with new capabilities, while also renaming it from “Canvas” to “Instant Experience.” This ad type was introduced two years ago as an immersive ...
Forbes contributors publish independent expert analyses and insights. I cover the collision of advertising and the Internet. With a Canvas ad, which looks like a regular News Feed ad with a couple of ...
This story was delivered to BI Intelligence "Digital Media Briefing" subscribers. To learn more and subscribe, please click here. Facebook built on its existing location-based ad tools and Canvas ad ...
Instagram is announcing several new features for advertisers today. “With the ability to utilize Facebook’s fast-loading full screen Canvas format in Instagram Stories, marketers are able to use the ...
Instant Articles, meet Instant Ads. Facebook wants to give advertisers an immersive way to reach people without making them leave the social network. So today it officially launched its ad Canvas for ...
One key part of our redesign is our new Canvas ad format. I thought it would be worth telling you a bit more about how and why it came about. Canvas ads have been developed to make it easier for ...