Taking objection to an advertisement by tyre major Ceat Ltd in which actor Aamir Khan is seen advising people not to burst crackers on the streets, BJP MP Anantkumar Hegde has asked the company to ...

CEAT tyres have been making promotional videos, portraying the dangers that are usually sights on the Indian roads, in a witty and satirical fashion. Remember the "Mahapurush" ad? Its latest ...

A user on X shared the video with the caption, "Modi Hatao is the new trend" An old ad for CEAT tyres has been edited to add a false anti-Modi tagline asking people to oust the Bharatiya Janata Party ...

BJP leader Anantkumar Hegde has written a letter to the MD & CEO of CEAT Tyres, Anant Vardhan Goenka, asking the company to withdraw the ad in which Aamir Khan is shown advising people not to burst ...

Tyre manufacturer, Ceat has launched a new ad campaign for its new portfolio of products in the bike tyres category. The ad campaign revolves around Indian roads, which are filled with idiots who do ...

One of the standout features of the tyres is their unique block design. New Delhi:CEAT Specialty has announced an exciting partnership with the much-anticipated film Kalki 2898 AD, starring Prabhas, ...

The court found the ad “denigrates and disparages” CEAT. On September 12, the Bombay High Court passed an injunction against Apollo Tyres preventing it from airing an advertisement which “denigrates ...

Aamir Khan plays a 'dummy' in Ceat Tyres' new campaign Ceat Tyres, the tyre manufacturer, has signed Bollywood actor Aamir Khan as its brand ambassador for two years. As part of an integrated ...

Delhi: Ceat has crafted custom-built tyres for Bujji, a massive 6-tonne futuristic car that will be featured in the upcoming sci-fi action film Kalki 2898AD. Arnab Banerjee, MD and CEO of Ceat, said, ...

In this series, The Drum gets brands to share their IPL game plan and the marketing innovations they lined up to make the most of the mega-event. Ceat IPL ad The 13th edition of the mega sporting ...

CEAT wanted to deliver real-time Ad Verification & Fraud Protection at scale. Thereby reaching out to genuine audiences, who are in-market, in a brand-safe environment. Male in the age group of 25-50, ...