The Division I Cabinet approved the measure on Friday, which will allow schools to add up to two sponsorship logos (up to ...

Picture it. It’s a Saturday afternoon and you’re locking in on a college football game from the SEC or Big Ten. Or imagine, ...

The university branding office said "STATE" is not supposed to be used except in reference to the 1974 and 1983 championship teams.

The Florida State Seminole brand now has more opportunities for new revenue streams that could generate millions of dollars ...

It’s now official: college athletic uniforms will be allowed to carry advertisements following a vote held last Friday, ...

The sponsored patches will be allowed on uniforms, but not during championship games.

Texas A&M could soon feature sponsor patches as the NCAA expands commercial branding across Division I sports.

The NCAA unearthed another revenue stream when Division I leaders approved patches for uniforms, in a move that could fund ...

The jersey patch is the latest threshold crossed by the NCAA as schools continue to grapple with the increasing cost of ...

Clemson basketball players have a No. 41 patch on their jerseys this season. Here's why and when the Tigers starting wearing ...

KANSAS CITY, Mo. (AP) Baylor is causing another stir with its uniforms at the Big 12 tournament. The NCAA told the school Wednesday that it wouldn't be allowed to wear new uniform designs from adidas ...

Tennessee basketball is wearing dark mode uniforms for its game at Syracuse on Dec. 2. The jerseys feature "Vols" in capital letters across the chest. The shorts have a power T on the sides. The No.