In 1993, the eight-year-old son of a Middlebury teacher decided to name a crayon after an egg shell and won a contest that spanned the entire nation. Christopher Straub of Bristol, armed with quaint ...

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. NEW YORK — Crayola is kicking one of its ...

Back-to-School Release Will Celebrate Crayola's Limited-Time Return of Retired Crayon Collection Each flavor in the limited-edition collection will carry a custom label naming both the Jones flavor ...

Dandelion, a sunny yellow last seen in 2017 Blizzard Blue, Magic Mint, and Mulberry, absent since 2003 The nostalgic trio of Orange Red, Violet Blue, Lemon Yellow, Raw Umber, all making a comeback ...

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Opinions expressed by Entrepreneur contributors are their own. Bye-bye, dandelion yellow. On March 31, which Crayola declared “National Crayon Day,” the company announced plans to remove the color ...

According to Domicele Jonauskaite, PhD, experimental color psychologist, University of Lausanne, Switzerland, researchers have been interested in color preferences for more than a century. Shades of ...