TV ad measurement is a numbers game. On Wednesday, iSpot acquired 605, a TV measurement and attribution company that brings iSpot’s US household footprint to 82.7 million with the addition of 605’s ...
iSpot.tv raises $5M, looks to provide better advertising insights by analyzing 35,000 TV commercials
Chronicling the Seattle and Pacific Northwest startup scene. SEE MORE by John Cook on Oct 8, 2013 at 7:00 am October 8, 2013 at 7:58 am Sean Muller didn’t have to raise cash for his fast-growing ...
BELLEVUE, Wash. & NEW YORK—Amid ongoing consolidation in the ad measurement and tech sector, iSpot.tv has acquired 605, a measurement and attribution company. The deal brings together two independent ...
TV/streaming measurement company EDO Inc. has been found liable for breach of contract -- one that it had with now competitor iSpot.tv. A jury in the U.S. Court for the Central District of California ...
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