MLB and TikTok deepen their partnership for 2026 and enhanced creator access aimed at growing global reach and live game viewership.

The multiyear deal builds on an existing agreement with the league and will offer exclusive in-app content, including ...

As players report to Spring Training, TikTok and Major League Baseball are excited to announce an expanded content partnership bringing baseball fans around the world closer to the game through ...

The duo is deepening an existing global partnership to offer exclusive content, greater creator access and a player ...

Baseball has become one of the fastest-growing sports communities on TikTok, with posts using #MLB growing nearly 60% in 2025 with over 10.7M followers across MLB's global accounts.

TikTok partnership formalizes what fans are already doing, with new content, a dedicated hub and creator collaborations.