To receive the Vogue Business newsletter, sign up here. When Sarah Flint noticed a mysterious upward creep in the cost of acquiring new customers on Facebook and Instagram last year, the designer ...

As customer acquisition costs climb online, brands are treating payment instalment services as a marketing tool. Deferred payment options are attractive to younger, price-sensitive customers who are ...

The foundation of the new guidelines are information and science, primarily tackling misinformation and greenwashing. Because sustainability has become a selling point for fashion brands, the UN says ...

Click to share on X (Opens in new window) X Click to share on Facebook (Opens in new window) Facebook Design by Madison Grosvenor. Buy this photo. At some point, we have to ask ourselves: Is liking ...

Fashion labels marketing "genderless," "gender neutral" or "gender inclusive" clothing is championed by proponents as a groundbreaking movement that challenges the traditional gender stereotypes, but ...

New research highlights creator-driven commerce, omnichannel acceleration, CPL inflation, conversion benchmarks, circular retail expansion, and the emerging interface between paid media data and ...

E-commerce is consolidating itself as the main shopping channel for millions of consumers during the holiday season in the United States. According to a Statista report, in 2025 online holiday sales ...