A new study shows Snapchat quietly outperforming rivals in ad efficiency, offering e-commerce brands a surprising edge.

The appointment of Grace Kao as Snapchat CMO in April this year marked a return of the role to the business, but Kao says ...

Snapchat has launched a new brand-suitability suite designed to offer advertisers more control over what types of content their campaigns run alongside in the app. “Advanced machine-learning ...

Snapchat has shared some new data on the performance of e-commerce brands in the app, and how Snap ads can help to drive purchase activity. In order to glean more insight on this element, Snapchat ...

by Colin Kirkland , April 11, 2025 Snapchat is now inviting brands to sponsor the social media company’s “Snap School” events -- interactive workshops designed to train creators through a ...

Snapchat has launched a “uniquely Australian” iteration of its global campaign ‘Say It In A Snap’, with brand integrations from Mecca and Guzman y Gomez.The new creative, developed by Emotive, leans ...

The figures come from software as a service firm Snaplytics, who specialises in ‘Snapchat marketing insights’ – the clue was in the name, really – who surveyed 500 brands and analysed a grand total of ...

Chipotle's new Snapchat lens allows users to enter to win free guac Photo courtesy of Chipotle. You can find original article ...

How to Opt-Out of Your Face Being Used in Snapchat’s Personalized Ads Here’s how to prevent Snapchat from using your My Selfie data without your consent, in a couple of simple steps: ...

In a global-first, to celebrate Friendship Day, Snapchat is partnering with India’s top movie star, Rashmika Mandanna to ...