The way we measure personality is really different from how people are talking about their types at a dinner party. It’s ...

Many people see traits as something like innate brain circuits or genetic codes that cause our behaviors. This is why, for example, companies measure personality traits of job applicants. If someone ...

When you think of the attributes that would put you over the top in a job application or a promotion opportunity, what comes ...

Personality traits are essentially the same in children as adults. But children typically experience more change and growth than adults do. Discovering their personality is a big part of growing up.

Most of what we know about personality disorders is based on symptom checklists and leaves out the "person." New research ...

Not all introverts are shy, awkward, or antisocial, you know. Some actually love being around people—they just need it on their own terms. That’s where social introverts come in. This personality type ...

In today’s crowded market, having a unique brand helps businesses stand out. This is where your unique brand personality can be essential in telling your brand story and how impactful your marketing ...