The Johnny Morris Platinum Signature Spinning Reel is often overlooked in reel discussions. I tested and compared it to some ...

With the opening of Cliffhangers, a new par-3 course at Big Cedar Lodge, owner Johnny Morris aims to take golf to the edge.

Johnny Morris, legendary angler, noted conservationist and founder of Bass Pro Shops, from his heart says "Take a kid fishin' ...

When I first met Johnny Morris, I was immediately greeted by what seemed to be an ever-present smile. The affable 75-year-old billionaire founder of the Bass Pro Shops empire has plenty of reasons ...

Bass Pro Shops and Johnny Morris are donating over 40,000 fishing rods and reels to not-for-profit partners, and hosting Gone ...

A new golf course is slated to open next month at Big Cedar Lodge in Ridgedale. The launch date for the 18-hole par-3 golf ...

EXCLUSIVE: The founder and CEO of Bass Pro Shops, Johnny Morris, says that despite inflation, the hunting, fishing and outdoor sporting brand will remain focused on affordability heading into ...