The ads are running inside Refinery 29’s mobile site. Estee Lauder has used similar mobile advertising efforts in the past to boost sales of particular products. “Banners are becoming stale pretty ...

Estée Lauder, a manufacturer of cosmetics, fragrances and skincare products, has launched a mobile storefront where users can go to send gift ideas via a wish list to friends and family during the ...

Cosmetics giant Estée Lauder has announced a Gift Time SMS Text Reminder service allowing consumers to sign up to receive text message alerts. The alerts notify consumers when Gift Time -- Estée ...

When Estée Lauder decided to focus on making technology more inclusive for employees and consumers, the IT team adopted it as a big part of its agenda, according to Michael Smith, chief information ...

Estée Lauder has launched a virtual try-on AR campaign on Snapchat for its Double Wear Stay-In-Place and Futurist Hydra Rescue SPF45 foundation makeup offerings. The AR experience enables users to try ...

Estée Lauder has launched a 180-degree augmented reality (AR) campaign on Snapchat to launch its Luxury Fragrance Collection. Snapchatters will be able to explore the inspiration, olfactive notes and ...

Estée Lauder has announced rising Bollywood actress and former Miss World, Manushi Chhillar, as its newest Global Brand Ambassador. Manushi previously served as the face of Estée Lauder India’s ...