Day packs accounted for half of JanSport’s sales in 1985, and by 2015 the company was reportedly selling 8 million backpacks a year. The oldest of three brothers, Murray John Pletz was born in ...
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Eventually they brought on McCory’s cousin Skip Yowell to handle sales and marketing. By the mid-1970s JanSport was making more than $1 million a year in revenue (close to $6 million in today ...
After the death of Murray McCory, a founder of the outdoors equipment company JanSport, readers recalled how their backpacks served them on life’s journeys. By Amisha Padnani Amisha Padnani is ...
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Eventually they brought on Mr. McCory’s cousin Skip Yowell to handle sales and marketing. By the mid-1970s JanSport was making more than $1 million a year in revenue (close to $6 million in ...
McCory’s father pitched in as well, creating tools that JanSport used to manufacture pack frames. By 1970, McCory’s cousin Skip Yowell had also joined the company, developing a focus on sales ...