Lego’s New ‘Star Wars’ Smart Brick Sets Look Like a Big Risk

Lego is using the galaxy far, far away to launch one of its biggest innovations in years... and it's already raising eyebrows ...
FOX 13 Tampa Bay

Lego unveils smart brick sets that bring ‘your creations to life’

Lego has revealed Smart Play, a screen-free product that brings builds to life with technology, debuting with interactive Star Wars sets. Here’s what we know.
The Toy Book

LEGO SMART Play Adds Interactivity to Playtime

The LEGO Group elevates building experiences with LEGO SMART Play, a new platform that makes LEGO creations interactive and ...
PCMag

Lego's New Smart Brick Can Light Up Like a TIE Fighter and Whoosh Like a Lightsaber

Lego made its first appearance at CES 2026 to show off its Smart Brick, which can change colors, make sound effects, and ...