Purpose marketing expert Thomas Kolster weighs in on campaigns from Wonderful Pistachios, Lego, Porsche, Celsius, Unquiet and ...

AI is increasing the volume and pace of content creation in advertising, making strategic clarity—not efficiency—the key to ...

Ads for the Polaroid Flip, placed in tech-heavy locations, say real moments are worth more than digital distractions.

To attract a new generation of talent, agencies must rebrand advertising as a meaningful, creative and high-impact career path.

The winners of Ad Age’s 2025 Young Creatives joined Ad Age and Zappi in Cannes to reveal how AI insights fueled their “Drink From the Source” scannable-can concept.

A pair of absurdist spots feature people who are inordinately drawn to mechanical bulls and haunted houses.

Taking place Sept. 16 and 17 in Chicago, this year’s speaker lineup features some of the most dynamic leaders in the business ...

Critics say Gut created little more than the case study for Hertog Jan’s campaign, which earned a Gold Lion in Creative ...

Ads” by DDB agency Africa Creative involved rewarding listeners for guessing songs based on one-second snippets of them.

At Cannes Lions, Ad Age Studio 30 explores how Amazon Ads is using AI and video generation to help brands scale creative and ...

Optimization is about what matters most to each brand, and enabling them to pursue that with the precision, transparency and ...

The festival said it is withdrawing all prizes for Consul’s “Efficient Way to Pay,” Urihi Yanomami’s “Gold = Death” and OKA ...