New York Sues Vape Companies for Marketing to Youth, Violating Flavor Ban
FRIDAY, Feb. 21, 2025 (HealthDay News) -- New York Attorney General Letitia James filed a major lawsuit yesterday, accusing ...
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5 Gen AI Myths Holding Sales and Marketing Teams Back
Gen AI is a new and fast-moving technology. That leads to persistent misconceptions about what it can do—and what it needs to ...
Gerry Rich, Amazon MGM Head of Theatrical Marketing, to Resign Next Month
Gerry Rich, the longtime Head of Theatrical Marketing at Amazon MGM is stepping down at the end of March, Rich announced in a ...
Break Through The Marketing Clutter By Sharpening Your Story
Because we’re constantly bombarded with messages, it’s harder than ever for business owners to cut through the clamor to ...
Preserving Efficiency In Your Marketing Plan
Yet the typical marketing plan has become so complex, creating and preserving efficiency can often seem impossible. Consider ...
Coca-Cola looks to bowl out Pepsi in Champions Trophy marketing contest
Coca-Cola is attempting to capitalise on Pakistan hosting its biggest cricket event in nearly 30 years, and steal the ...
How Gen Z’s digital communities are shaping the future of brand marketing
Why so-called third spaces are as effective in influencing buying decisions as they are in creating connection.
Lauren Wright: Your 2025 marketing trends playbook
Also, a trend to keep an eye on is long-form video content. Platforms like YouTube and LinkedIn are proving that audiences ...
How Epic Universe Is Building Its Marketing Blitz Ahead of the Major Theme Park’s Launch
Universal Destinations' exec Alice Norsworthy breaks down the emotion, guest previews and multiple platforms (like the Super ...
Behind Publicis Groupe’s plan to acquire Brazilian influencer marketing agency BR Media Group
Publicis Groupe has entered into an agreement to acquire Brazilian influencer marketing agency BR Media Group to expand its ...
AI Is Transforming the Workplace — Including Social Media Marketing. Here's How Businesses Can Actually Use It.
Artificial intelligence is transforming social media management for small and medium-sized businesses, helping them enhance ...
Marketing Leaders Want to Meet AI Search Head-On: New Survey Results
Our latest survey of 300 director-level and higher marketing leaders reveals a striking insight: 94% feel prepared to optimize for AI search, with 42% considering themselves “very prepared. “As the ...