Mattel CEO Ynon Kreiz laid out how he's applying lessons from Barbie to build franchises around Matchbox cars, Hot Wheels, ...

Celebrating Barbie's 65th anniversary, the truck will offer fans the chance to buy exclusive themed items from 10 a.m. to 7 p ...

Since Greta Gerwig’s brilliant “Barbie” movie came in July 2023, countless people have continued revisiting their own fond ...

Stanley is releasing eight new Barbie-themed versions of their viral Quencher tumblers — here's how to get these limited-edition cups online ...

Despite its popularity, it has always fallen short in the balloting for the Toy Hall of Fame — taking a backseat to not only ...

We picked out the top Christmas and Hanukkah gifts to buy for kids at Walmart this year from the 2024 Top Toys List.

For decades, Barbie has been showing girls across the world that they can be anything they want to be. From doctors to ...

Stanley cups fit in car cup holders despite their large size and have a straw that makes staying hydrated just a little more ...

Walmart's Top Toys List includes 25 items priced under $25, TV-inspired toys, crafting products and an exclusive Barbie World ...

Mattel CEO Ynon Kreiz is hopeful the toy industry defies economic pressures during the key holiday shopping season.

GOO JIT ZU HERO CREATOR PACK THRASH £20 - For the very first time, your child has the power to create their own Thrash Action ...

The supermarket chain has announced that all toys, run for the supermarket by The Entertainer toy shop, currently for sale in ...