J.J. Yeley will pilot the No. 44 NY Racing Chevrolet for two Cup races at Nashville and Phoenix with partnership from ...

New York Racing Team has announced a two-race partnership with Fanatics Sportsbook to become the primary sponsor of the ...

Fanatics is the latest company to try its hand at what’s become a growing trend: competitions that pit athletes, celebrities ...

The collaboration marks a full-circle moment for Fanatics Sportsbook, which launched its platform in Tennessee in 2023. In honor of the partnership, Fanatics will roll out exclusive new customer ...

The NFL has teamed up with Chubbies to create the NFL Collection, which includes New Orleans Saints swim trunks designed to ...

Fanatics’ newest NBA clothing release is a partnership with Enjoy Basketball, which includes brand new New York Knicks ...

The May 21 edition of SBJ Tech focuses on the WNBA's tech partnerships that are paying off shortly after the tipoff of the ...

There are other overlaps between the famous competitors and the greater Fanatics ecosystem, either via partnerships or the celebrities’ appearances at Rubin’s ‘white parties.’ Last year ...

USC Trojans women’s basketball guard JuJu Watkins has been making Name, Image, and Likeness (NIL) deals since she was a ...

San Francisco 49ers fullback Kyle Juszczyk’s wife, Kristin Juszczyk, turned heads on Wednesday after posting a series of ...