Lego launches Smart Play system with sensor-equipped bricks for interactive Star Wars building sets available March 1st ...

Lego makes sets specifically for adults, because even with age, the act of creating with small pieces still delights. Shop ...

Headlining the list is Darth Vader’s TIE Fighter set, a 473-piece set that debuts at just $70—$5 more than the MSRP of the ...

At CES this week, Lego announced Smart Play, a new interactive way to play with Lego builds. Here's how it works and when you can get it.

At first glance, LEGO’s Smart Brick looks like any standard LEGO brick — but inside is a tiny custom ASIC chip smaller than a ...

Lego retired its highly detailed Tree House in 2024, and Amazon is only retailer still selling the 3,036-piece model.

To make this possible, the LEGO SMART Brick is powered by a 4.1mm custom-made mixed-signal ASIC chip that measures smaller ...

LEGO has revealed the next level of bricks as they debut their new SmartBrick sets, which all bring life to your sets ...

Lego is using the galaxy far, far away to launch one of its biggest innovations in years... and it's already raising eyebrows ...

Now, Lego is bringing the culmination of this technology and play features to a galaxy far, far away with its new Smart Play system. With its unveiling at CES 2026, I had a chance to see exactly how ...

Lego has revealed Smart Play, a screen-free product that brings builds to life with technology, debuting with interactive ...