The colors, patterns and textures in your product packaging affect a consumer’s purchase decision. The human brain reacts ...

The production of iPhones in India is just going to get larger and larger, with a new report saying that Apple has entered into preliminary talks to start packaging chips in the country. Apple's work ...

Initial participants in the new Apple Manufacturing Academy tell WIRED that the tech giant’s surprising frankness and hands-on support are already benefiting their bottom lines. About 10 Apple ...

Onto Innovation Inc. (NYSE: ONTO) today announced the successful closing of its previously announced acquisition of key product lines from the materials analysis business of Semilab International.

The new iPhone Pocket might just be Apple’s most underwhelming product ever. I speak as an almost-certifiable Apple fanboy who has bought each of the company’s AirPods Pro, first, second, and third ...

Apple is poised to make a significant impact in 2026 with the unveiling of 20 new products, demonstrating its dedication to advancing technology and enhancing user experiences. This comprehensive ...

Most times, Apple nails it. But not always. AI image: Midjourney/Cult of Mac Apple makes some of the best tech products in the world — beautifully designed, powerful and reliable. But even the best ...

Seven Ways Seven Days Gets You Through the Week: Trustworthy local reporting. Piping‑hot food news. Thoughtful obituaries. Must‑do events. Stuck in Vermont videos. Eye‑opening personals. All the fun ...

Some expected new Apple products are still MIA. Here's what's coming soon. Credit: Mustafa Hatipoglu/Anadolu via Getty Images Apple surprised its fans with several new product announcements this past ...

Apple announced the new M5 chip on Wednesday, introducing new performance gains. Apple is pushing this chip's AI capabilities, such as for running diffusion and large language models directly ...

We may receive a commission on purchases made from links. Apple has always had a knack for stirring conversation with its packaging choices. First, it was the removal of headphones from iPhone boxes, ...