News

Nikita Saxena has been appointed as Head of Digital Marketing at JSW Steel. She informed about her new role through a ...
Spanning over 120 cities, the campaign targeted both multi-store and single-store markets through an omnichannel approach, ...
Gautam Rajesh Shelley, Founder, AiSensy, writes on how individuals expect product suggestion, a discount alert, a customer service message want they are intended specifically for them ...
Vikram Rao, senior journalist and the National President of the Indian Federation of Working Journalists (IFWJ), has passed ...
Sanchari Biswas has been promoted to Head of Media & Digital - Consumer Products Division at L'Oréal. She informed the news ...
Sushant Vithaldas has decided to move on from Schbang after a 7-year stint. He held the role of Head of Business – Bangalore ...
From building a digital-first powerhouse to leading a global network’s India operations, Amardeep’s journey reflects vision, ...
The architect of India’s media planning revolution will remain at the helm in a pivotal leadership moment alongside newly ...
Gaurav Shangari opens up about what the recognition means to him, the remarkable moments that shaped his journey, and his ...
Madison Media Alpha, a unit of Madison World, has been appointed as the Media AOR for Zouk following a multi-agency pitch.
Rise of ‘take rates’—the share of ad budgets that vanish into platform fees, data costs, fraud prevention layers, and ...
Factor Communications, writes about going beyond the numbers - why marketing metrics like likes and impressions aren't enough ...